
Project objective
To work with MCF's internal marketing deptartment and create a brand that would appeal to middle class people preapring for an active retirement.
Goals
The goal of the logo and marketing material was to increase awareness of a new senior's living facility in Calgary in order to lease the suites and fill the builiding.
Result
Within months of opening its doors, Willow Park on the Bow was over half way full!
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I really like (this ad)!
So much that I moved stuff around
and gave you more of a forward placement.
Rep, Collins Publishing
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